Office > Leading a Marketing Team: Top Executives on Designing & Implementing Strategic Marketing Initiatives

Leading a Marketing Team: Top Executives on Designing & Implementing Strategic Marketing Initiatives

Buy Leading a Marketing Team: Top Executives on Designing & Implementing Strategic Marketing Initiatives
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Buy Leading a Marketing Team: Top Executives on Designing & Implementing Strategic Marketing Initiatives

Chapters Include: Stewart Schaffer, Chief Marketing Officer, Lazydays RV Center ? ?Effective Marketing Strategies for a Radically Changing World?; Cathy L. Lewis, Senior Vice President, Marketing, IKON Office Solutions ? ?Charting Direction, Driving Growth, and Managing the Brand?; Richard J. Seif, Vice President of Sales and Marketing, The Lincoln Electric Company ? ?A Sound, Simple Strategy?; Thomas H. Hansen, System Vice President, Strategy & Business Development, Provena Health ? ?Marketing in the Health Care Industry?; Ed Herbert, Vice President, Mountain States Health Alliance ? ?Being a Servant Leader?; Theresa McLaughlin, Executive Vice President, Citizens Financial Group ? ?More than Marketing?; Sharon Jenkins, Senior Vice President, Marketing & Communications, SCANA Corporation ? ?Marketing Leadership and the Bottom Line?; Dr. Lawrence D. Thompson, Senior Vice President & Chief Global Marketing Officer, LexisNexis ? ?Understanding the Big Picture"; and more.



The Ape in the Corner Office: Understanding the Workplace Beast in All of Us

This witty, practical guide applies the latest scientific research to the workplace issues people really care about: status obsession, bosses, climbing the ladder, and the game of survival. The Ape in the Corner Office: Understanding the Workplace Beast in All of Us
Office > The Ape in the Corner Office: Understanding the Workplace Beast in All of Us

The Kennedy Tapes: Inside the White House During the Cuban Missile Crisis by Ernest R. May, ISBN 0393322599

Transcribed from actual tapes made at the Oval Office--and enhanced by the commentary of historians May and Zelikow--the dramatic events of the Cuban Missile Crisis unfold in the actual words of President John F. Kennedy and his top advisers. Now available in a new, concise edition, this book retains its gripping sense of history in the making. 20 photos. The Kennedy Tapes: Inside the White House During the Cuban Missile Crisis by Ernest R. May, ISBN 0393322599
Office > The Kennedy Tapes: Inside the White House During the Cuban Missile Crisis by Ernest R. May, ISBN 0393322599

Special Edition Using Microsoft(r) Office Word 2007

This all-new, information-packed guide explores the most useful and powerful features of Microsoft Word 2007. Created for serious users of Word who need to learn the new interface quickly, the book shows how to control document sharing and security and how to manage multi-user revisions. Special Edition Using Microsoft(r) Office Word 2007
Office > Special Edition Using Microsoft(r) Office Word 2007

The Testament by John Grisham, ISBN 0440234743

Heart of darkness...
In a plush Virginia office, a rich, angry old man is furiously rewriting his will. With his death just hours away, Troy Phelan wants to send a message to his children, his ex-wives, and his minions, a message that will touch off a vicious legal battle and transform dozens of lives.
Because Troy Phelan's new will names a sole surprise heir to his eleven-billion-dollar fortune: a mysterious woman named Rachel Lane, a missionary living deep in the jungles of Brazil.
Enter the lawyers. Nate O'Riley is fresh out of rehab, a disgraced corporate attorney handpicked for his last job: to find Rachel Lane at any cost. As Phelan's family circles like vultures in D.C., Nate is crashing through the Brazilian jungle, entering a world where money means nothing, where death is just one misstep away, and where a woman--pursued by enemies and friends alike--holds a stunning surprise of her own.... The Testament by John Grisham, ISBN 0440234743
Office > The Testament by John Grisham, ISBN 0440234743

Developing Solutions with Office 2000 Components and VBA by Peter G. Aitken, ISBN 0130263052

The Professional's Guide to Developing Custom Solutions with Office 2000! Develop custom applications with Office 2000 Exploit the power of the VBA language Leverage the power of intranets and the Internet

Create custom business solutions with Office 2000 and watch your productivity soar.

Built right into the Microsoft Office applications on your desktop are more than 600 powerful software components and a full featured programming language, Visual Basic for Applications. You can use these tools to create custom applications to streamline your workflow and boost efficiency.

The six main Office applications-Word, Excel, Access, PowerPoint, FrontPage, and Outlook--all work on the object model. With this step-by-step guide, you'll quickly master the paradigm and get down to building the exact software that suits your needs. Working hands-on from the very start, you'll be building real applications and mastering real skills, such as: Creating custom documents, charts, and reports...

Developing Solutions with Office 2000 Components and VBA by Peter G. Aitken, ISBN 0130263052
Office > Developing Solutions with Office 2000 Components and VBA by Peter G. Aitken, ISBN 0130263052

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